Western Shizuoka Prefecture (Enshu area) is known as one of the three major cotton textile production areas in Japan.
Cotton textile production spread during the Edo period (1603-1867) as the area was a cotton-producing region, and eventually the textile industry developed as a local industry with the invention of weaving machines and research into dyeing techniques. At Hiratoyo Orimono, we focus on traditional yukata obi (Hotel kimono belt) in a region where the textile industry is thriving, from fabric planning to manufacturing and sales. Fabrics with high durability and rich textures have been the hallmark of our products, but now we strive to use a wide variety of materials and colors, and to design products that are not only patterned, but also feel comfortable to the touch.
We value tradition and originality, and are committed to creating products in line with the times that add richness to people’s lives.
History of Hiratoyo Orimono
| 1948 | Founder Toyohei Hirano establishes Hirano Orimono in Hamamatsu City, Shizuoka Prefecture. In the beginning, the company produced and sold indigo-dyed yarns, kasuri-dyed yarns, and other yarns. |
| 1950 | A new factory is built behind the company’s home, and six small looms and one warping machine are installed to begin production of cotton fabrics. |
| 1972 | 20 small automatic looms of Tsudakoma Industries were added. Production of wool kimono belts begins. |
| 1980 | Six shuttleless narrow looms and two needle narrow looms from Tominaga Kikai Seisakusho Co. are introduced to produce yukata obi with original designs using cotton, mixed spinning, polyester, and other materials. |
| 1996 | Introduced knitting flat knitting machine by SHIMA SEIKI and developed the industry’s first knit belt. Subsequently, one more machine was added in 1999 and 2004. |
| 2009 | The company name was changed to Hiratoyo Orimono, inheriting the name of the predecessor. |
| 2022 | Factory brand “oobi!” is launched.。 |
Company overview
| Trade name | Hiratoyo Orimono |
| Founded | October 30, 1948 |
| Address | 904-3 Komatsu, Hamakita, Hamamatsu-city, Shizuoka, Japan #434-0042 |
| TEL | +81-53-586-2315 |
| FAX | +81-53-586-0293 |
| Representative | Yoshinori Hirano |
| Description of Business | Manufacture and sale of Japanese yukata obi |